The Playful Entrepreneur

Mark DodgsonYale University Press • ISBN-13 978‑0300233926

The Playful Entrepreneur coverThe Playful Entrepreneur cover

The Playful Entrepreneur

Mark DodgsonYale University Press

ISBN-10: 0300233922 · ISBN-13: 978‑0300233926 · 2018

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Completeness 51

Cover quality: good

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Mark Dodgson examines the intersection of creativity and professional strategy, arguing that a playful approach is essential for navigating the volatility of modern business environments. By analyzing historical examples and contemporary practices, the author demonstrates how experimentation and curiosity serve as vital tools for innovation and resilience in an increasingly uncertain global economy.

Book metadata

Publisher: Yale University Press
2018
Pages: 280

Contributors

Author: Mark Dodgson

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Machine-inferred from catalog text. Not verified subjects.

Inferred: Agile ManagementInferred: Business ManagementInferred: Creative StrategyInferred: Design ThinkingInferred: EntrepreneurshipInferred: Innovation StudiesInferred: Organizational CultureInferred: Problem SolvingInferred: Workplace Dynamics

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